Project Brief

The Paige Group worked with Lewis County to create and implement an economic development marketing program designed to:

• Grow the County from the inside out (primary focus on growing existing business clusters and other business expansions)
• Enhance economic development partner relationships
• Attract new businesses that support current industry clusters
• Streamline and accelerate the economic development process

Services included the development of a marketing theme and messaging strategy –  “Naturally Lewis” ­– that reflects the unique characteristics of the County. The Paige Group has also developed a marketing plan that includes direct marketing and sales support, public relations and media relations, partnership outreach and collaboration strategies, web strategy and social media and other internet-based strategies.